SuperSpeed USB 3.0 is coming to Apple's Mac. It's one of those historical inevitabilities -- albeit one that's been rather deliberately delayed by Intel and Apple until they could get ThunderBolt out there and established first. However, with the release of Intel's latest Ivy-Bridge chipsets and it's inbuilt support for USB 3.0, the tide will shift rapidly as PC and Mac systems with native USB3 support ship en masse by year's end.
With Apple's World Wide Developers Conference (WWDC) slated for this month, expect new product introductions that will reveal whether the Mac is going to get USB 3.0 support sooner - rather than later.
The benefits of 5GBps USB3 SuperSpeed are many: Familiar cabling, backward compatibility with legacy USB 2.0 and 1.1 speed devices, more milliamps of power for faster device charging, and more intelligent power use and management for better battery life in laptops and portable devices. With potentially up to 10-fold data transfer speeds, backing up data or synching an iGadget device will take a fraction of the time.
The benefit of SuperSpeed USB 3.0 accessories are just too compelling for the consumer. But most Mac users don't know that. What's been missing are real voices in the industry TELLING and SELLING it's benefits to the public. Without an icon like Steve Jobs telling users why they're gonna want the latest USB 3.0 enabled MacBook or iPad - the role of that will be left to Steve Cook or Phil Schiller in the months to come.